How many people search for a keyword each month — with the 12-month trend, CPC and difficulty.
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Search volume is the average number of times a keyword is searched on Google per month. It tells you the size of the demand before you invest in content or ads.
Nuqti shows the monthly volume for your country, the 12-month trend (so you spot seasonality), what advertisers pay per click and how hard it is to rank — each with a short explanation.
Volumes are 12-month averages and rounded, so treat them as ranges. Trends and comparisons between keywords are very reliable.
Many topics are seasonal — "air conditioner" peaks in summer. The trend chart shows that pattern.
Cost per click — what advertisers pay on average for one click on this keyword. A high CPC means the traffic is commercially valuable.
Yes, choose Egypt, Saudi Arabia, UAE or any other country and type the keyword in Arabic.
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